A complete solution for retail media

With BizLab FLOW we enable measurement, analysis, and optimisation of marketing in a way that was not previously possible. We proovide stores and airports real-time data on customer interactions, screen engagement, and advertising responses—all in one powerful solution.

BizLab CMS

Show different messages depending on who is watching!

BizLab believes that the future of digital signage is the ability to deliver more personalised content. With our segment booking you can decide which target groups you want to show your ads to.

The technology detects the age and gender of the person who passes by the digital screen. BizLab FLOW processes this information, and you can display a message that is directly tailored to the individual who views the screen. 

BizLab Analytics 

Do you want opinions or real data?

Reach counter: We provide you with real-time insights into the reach of your digital screens. You'll also receive detailed information about the demographics of those passing by the screen, as well as the types of vehicles that are in view.

Exposures: Now advertisers can find out exactly how many individuals have been exposed to their ad, broken down by age and gender, as well as the duration of their viewing.

True Sales: With our upcoming true sales feature, retailers can easily compare actual figures with exposures vs real sales, providing you with immediate feedback on the effectiveness of your marketing.  

BizLab Visitor Insights

Get to know your customers so you can give them what they want!

Visitor Insights provides you with information about your visitors. The information is for example numbers of visitors, age categories, the distribution between women and men, visitors per hour, and how long a visitor in average stays. 

You can not only get a snapshop of your customers behavior and preferences but also predict trends and take proactive actions to meet your customers needs.  

BizLAB Analytics 

OEM License for FLOW

The OEM license for FLOW can be obtained in two ways: either through a network of authorized SPLA (Service Provider License Agreement) partners, or directly from BizLab. The license includes the software as well as the hardware components on which the software is installed. The license is delivered in the form of a license key – one (1) key per valid license.

Per Sensor 

Visitor Insight

  • Age and gender 

  • Average time in channel

  • Weather

  • Mood

  • Unlimited users

  • Export reports

  • Analytics 

Per mediaplayer 

CMS Standard

  • Basic CMS

  • Weather triggers

  • Basic Analytics

  • Inventory Monitoring

  • Media Library 

  • Unlimited Users

  • Analytics 

Per sensor 

CMS Premium

  • All CMS Standard feuture 

  • Segment booking

  • Reach counter

  • Premium Analytics

Frequently asked questions

Here you will find the most frequently asked questions about BizLab FLOW. If you have any additional questions, we are here to help! Please reach out to us using the button below, and we will get back to you as soon as possible.
How do I get started?

BizLab distributes OEM licenses for the FLOW software through a network of authorized SPLA (Service Provider License Agreement) partners. These partners are approved by BizLab to sell and deliver licenses to end customers. For larger volume purchases, licenses can also be obtained directly from BizLab.

Who signs the License agreement? 

The Licens agreement is signed with BizLab Analytics.

What hardware is required?

The license is an OEM license, which means it is tied to specific hardware with the software pre-installed—in this case, the sensor and sensor unit. To ensure the quality of the data we provide, as well as to uphold information security and full GDPR compliance, we only support hardware that has been tested and approved by us.

We already have a CMS; can I integrate your analytics tool with it? 

While there are some practical limitations, our Reach Counter allows you to track real-time audience reach on your screens. If you're looking for more detailed analytics on specific advertisements—such as the number of viewers—or want to display targeted ads to a specific audience, you'll need our CMS. 

Request a demo!

Fill in your details below and we will get back to you shortly to book a time to show BizLab FLOW. We can guarantee that it will be an interesting meeting!
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